Feb. 22, 2024

Summary: Exploring Customer-Centric Product Development with Anna Carmichael

Summary: Exploring Customer-Centric Product Development with Anna Carmichael

This podcast episode was published on 2/20/24. You can listen to it here

In this episode of the Inflection Podcast, Anebi has the pleasure of speaking with Anna Carmichael from Kraftful. Anna shares her unique journey into the world of product management, highlighting the value of diverse experiences and the importance of being user-centric.

Anna's Start

Anna's career began in sales at Oracle, where she developed a strong foundation before moving to a startup environment at Skillshare. At Skillshare, she worked closely with the product team, which sparked her interest in product management. Her transition to Kraftful allowed her to further explore this interest, as she took on a role building their go-to-market strategy and eventually moved into product management.

Sales and Product Management

Throughout the conversation, Anna emphasizes the similarities between sales and product management, particularly the focus on understanding and addressing customer needs. She also discusses how working in smaller companies provided her with the opportunity to wear multiple hats and gain a broad skill set, which was instrumental in her career pivot.

Being Proactive

Anna also shares insights on upskilling in product management, including the importance of being proactive in learning and trying new things. She highlights resources such as blogs, Twitter, newsletters, and Kraftful's own ChatGPT plugin for product coaching as valuable tools for continuous learning.

The Importance of Recharging

Finally, Anna talks about the importance of recharging outside of work to maintain productivity and creativity. She finds yoga and spending time outdoors to be effective ways to rejuvenate.

We're grateful to Anna for joining us and sharing her story, which is sure to inspire others considering a pivot into product management or looking to enhance their approach to this dynamic field.

 

To learn more, check out Kraftful's website by clicking here

Remember to subscribe to the Inflection Podcast for more discussions on pivotal moments and transformative ideas. Thanks for checking out this episode!