This podcast episode was published on 5/9/22. You can listen to it here.
In this episode of the Inflection Podcast, Anebi had the pleasure of speaking with Shawn Bork, a seasoned professional in the fitness and meal prep industry. With over a decade of experience, Shawn has evolved from a personal trainer to running his own meal prep company, with a mission to promote a healthy and sustainable lifestyle.
Shawn's Healthy Start
Shawn shares his journey with us, starting from his high school football days to his personal transformation in college, where he realized the importance of balancing nutrition with exercise. His weight loss experience led him to pursue a NASM certification and ultimately to his current role as a trainer and meal prep entrepreneur.
Peru
They discuss Shawn's trip to Peru and how it influenced his approach to his business, particularly in terms of presentation and the importance of making a lasting impression with his meals. Shawn's vegan diet was well catered to during the hike, and he was inspired by the porters and chefs' dedication to their craft.
Challenges in Business
Customer acquisition and retention are highlighted as key challenges in his business, along with the importance of delegation. Shawn has launched a local delivery service in Chicago and offers nutrition consultations via Zoom for those outside his area.
To learn more about Shawn's food endeavors, click here.
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